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Website stat reports can be very but at the same time, very cryptic. Appies stat reports are created from the Apache (the web server) log files. Appies programs read these log files on a daily basis, collect the data, and display the data in an eye-pleasing format that is fairly easy to understand. Through Appies, you can select which report you want to view.
Do not get obsessed with analyzing stat reports. With so many spiders, crawlers, viruses, and other automated programs that can access your website, data can show up in your log file that does not make sense or does not paint a true picture of the activity and/or success of your website. Stat reports should only be used as one indicator. The real success is in the customer feedback and the $ bottom line.
Selecting Your Report to View. In Appies >> Statistics >> View Reports you will find a pull down menu of all your available stat reports. This is the historical stat summary reports. You will also find a pulldown menu (if your package allows) showing your current domains for today's stat summary reports. This is a report generated in real-time, for all the activity for the domain since midnight, server time. Once you select the report you wish to view, click the "continue" button.
Viewing real-time stats can take some time, since it is very CPU intensive. Please allow enough time for your daily server report to be created and be kind to other users on the server--don't check daily reports too often :)
Reading Reports. Statistic reports contain plenty of information--some that you may fine useful, and some that means absolutely nothing to you. We include as must information as possible in these reports because some people appreciate this extra information. If you are not one of these people, ignore it :)
General Statistics: This is generally the information that people care about most. Consider it the summary of the entire report.
- Total Hits - A "hit" is considered an access to any of the files on your site. These are not unique hits, nor hits to just your home page.
- Total Successful Hits - A successful hit is a hit in the above category where the web server has determined that the request has been successfully completed. This usually the means the page the user was looking for was there, and they did not stop the download of the page. Technically, any web server return code beginning with 2 or the code 304 is seen as a success.
- Total HomePage Views - You define your homepage file in Stats Options. When that homepage is accesses, it is logged as a view.
- Total Page Views - A page view is considered an access to any of the files on your site with extensions NOT in your ignore list.
- Total Successful Page Views - A page view where the web server returns the code beginning with 2 or the code 304.
- Percentage of Internet Explorer Accesses - The percentage of browsers that used IE to access your website versus any other type of browser. This information is useful for developers.
- Percentage of Windows Accesses - The percentage of browsers that used a Windows OS to access your website versus any other type of OS. This information is useful for developers.
Top Unique Visitors: Out of all your hits, it is good to know where they are coming from. Are they mostly from one user, or from many users? Who visits the site the most? The information given is in the form of an IP address.
Most Requested Files: This is a top listing of the files on your server that have been requested the most. Some of these files may not actually exist, but they were requested by the browser.
Most Requested Folders: This is a top listing of the folders (directories) on your server that have been requested the most. Some of these folders may not actually exist, but they were requested by the browser.
The webserver sees a folder as the second to last part of a path. This is not always 100% accurate, especially when the path does not exist. For example,
"images" is seen as the second to last part of the path, separating "parts" by the forward slash.
Top Authenticated Users: If you are using Appies or standard NCSA password protection, you can see which authorized users are accessing your website the most. Their username will be shown.
Top Referring Websites: A "referrer" is when a user (or program) accesses your website by following a link from either your website or another website. This is a great way to find out from where the majority of your traffic comes. The main domain itself will be listed here, along with any subdomains.
Top Referring URLS: Same as above but the complete URL will be shown, not just the main domain. This will make the top results different from those in the last category.
Some URLs can be pages and pages long. Appies stats limits the display of all URLs to 200 characters.
Top Keywords / Arguments: This is the data that is appended to the URL that accesses your page. Arguments or keywords come after the "?" in a URL. This is the standard used by search engines and other programs to send data. Very often, this information is cryptic and not very useful--it all depends of how active your website is in the search engines.
Top Failed Files: A failed file is an attempt to access a file on your web site that either does not exist, or was not delivered for some reason (usually an interrupted Internet connection, or the user pressing the stop button).
Top Failed Users: These are accesses to password protected areas that were NOT allowed in due to a username/password mismatch. Usernames used are listed.
Top Access Codes: These are the codes used by web servers to identify the success or failure of the access. Here is a list of the supported codes:
100 = Continue
101 = Switching Protocols
200 = OK
201 = Created
202 = Accepted
203 = Non-Authoritative Information
204 = No Content
205 = Reset Content
206 = Partial Content
300 = Multiple Choices
301 = Moved Permanently
302 = Found
303 = See Other
304 = Not Modified
305 = Use Proxy
307 = Temporary Redirect
400 = Bad Request
401 = Unauthorized
402 = Payment Required
403 = Forbidden
404 = Not Found
405 = Method Not Allowed
406 = Not Acceptable
407 = Proxy Authentication Required
408 = Request Timeout
409 = Conflict
410 = Gone
411 = Length Required
412 = Precondition Failed
413 = Request Entity Too Large
414 = Request-URI Too Long
415 = Unsupported Media Type
416 = Requested Range Not Satisfiable
417 = Expectation Failed
500 = Internal Server Error
501 = Not Implemented
502 = Bad Gateway
503 = Service Unavailable
504 = Gateway Timeout
505 = HTTP Version Not Supported
The following information can be very useful to developers who want to give the maximum number of users the best browsing experience.
- Top OS Accesses
- Top Browser Accesses
- Top Windows Ver. Accesses
- Top MSIE Version Accesses
- Top Netscape Ver. Accesses
Top Entry Pages: An entry page is considered the first page a user comes to in your site, for that session.
Top Exit Pages: An exit page is considered the last page the user visits on your site, before leaving. This information can be useful in marketing.
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